Market research firm IDC released the latest "Semiconductor Applications Forecast".Second half of 2012, the global semiconductor industry appears slow. This is mainly because the PC, phone and digital television and other areas of decreased consumer spending, as well as industry and other industrial markets reduced demand. European economic crisis and China's economic growth slowdown of global demand had a negative impact, while the release of Windows8 failed to boost PC sales, reversing the current situation.As weak PC demand, tablet PCs and smart mobile phone chip poor performance in 2012 the world's largest semiconductor maker Intel's revenue fell 3 percent, to $ 50 billion. Second largest semiconductor manufacturer Samsung revenue fell 6 percent, mainly due to weaker demand for digital television, for Apple's market share declined, as well as fluctuations in the prices of memory chips.IDC research manager for the semiconductor industry, Parma, said: "In addition to end-market demand, the semiconductor company key challenge lies in correcting the value proposition, whether it is a modem technology, networking technology, sensors, mixed signal processor, or the power management technology the market in many areas showing strong potential.However, a difference small, crowded market, competition has intensified, which led to the semiconductor industry revenue decline. Big companies are shrinking product line, will be able to invest resources in profitable products, and intellectual property and experience will be a competitive advantage. " IDC's energy technology and semiconductor industries, program vice president, Morales said: "As we have the global semiconductor market in 2013 ,Top 10 Predictions in said semiconductor industry R & D investment and capital expenditure remained very high level, semiconductor manufacturers to focus on innovation, bringing in many downstream industries competitiveness. information system to promote the development of the market's overall development, and semiconductor in a wider range of application in the market as a whole which will play a key role in the development. "
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