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Four Keys For LED Lighting To Hold Market
Date: 2014-01-02

After several years of ups and downs development , LED industry doubts and criticism among species gradually placid calm. In 2012 , " the lack of core technology ," quality varies greatly ", " overcapacity ", " lack of standards ", " winning bid " and "government procurement" have become the focus of the industry's arguments , and in 2013 "LED lighting first year" , " closures " , " integrate acquisitions , "" government to the market , build channels play brand " and " O2O " and other words sing the whole Shenzhou earth.Difficult to find what you want , changes LED lighting industry the past few years , it is business , business opportunity. The first big opportunity : "The government has the political power to the market" - government procurement, industry standards, local benchmark the LED lighting products, LED lights , especially the security, reliability and life is too hard with the basic clearance. Earlier in the absence of any signs of the premise , " Shenzhen LED Industry Development Plan ( 2009-2015 ) " was suddenly declared abolished, while the majority of industry enterprises are considered to be "the government has the political power to market" a good thing. The second big opportunity : Driven by strong international LED giant , indoor LED products in the export market in standardized modules , the color , the entire lighting efficiency , safety and energy efficiency certification standards gradually clear . The third big opportunity : Strategic Thinking from brand channel LED industry from bankruptcy caused by the influx of vertical integration as a wave of listed companies . Starting in 2011 , the LED industry Junduoli , Vision Optical , Bo Lunte , Hao Bo photoelectric LED display and a number of companies have closed down, shuffling shadow of bankruptcy has been shrouded in LED display industry ; 2013 and Zhongshan Hung Kee lighting, Shenzhen billion light Shenzhen ten photovoltaic, power , etc. Leixing Guang closures , such as summer thunder, Zhensan many delusional thinking by speculative traders established brand channel LED soul , but also shattered some no , no channels , no talent but want less investment, rapid construction of channel brand entrepreneurs who fool's paradise , strategic integration and mergers and acquisitions to become listed companies competing against the show. The fourth big opportunity : 2012 double eleven Taobao, Lynx sales 19.1 billion , an increase of 260% , touched the hearts of many businesses pulse, moisten things like spring , a night of well-known entrepreneurs, home lighting are trying to electricity providers.

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